Know your users before you burn your runway.

PersonaResearch scans App Store and Google Play reviews to build customer persona cards in minutes — powered by AI, grounded in real conversations.

Start free — no credit card → See how it works

Why PersonaResearch?

Customer discovery without the overhead.

⚡

10× faster than interviews

Get persona cards in minutes, not weeks. No recruiting, no scheduling, no waiting.

💰

100× cheaper than agencies

Pay per research run, starting free. Not $15,000/year.

👁

No survey bias

We analyze what users actually say publicly, not what they tell you when they know you are watching.

How It Works

Three steps to real customer insights.

1

Enter your market

Type a product name, app category, or competitor names. We auto-find matching apps to analyze.

2

We do the research

PersonaResearch scans hundreds of app reviews in real time, filtering noise from signal.

3

Get persona cards

3–5 AI-synthesized personas with quotes, pain points, and goals. Ready in minutes.

See What You Get

A real persona card from analyzing meditation app reviews.

Sarah the Frustrated Switcher

Strong Evidence
Wants a simple habit tracker, not a social network.
Age 28–35 · Marketing Manager
Pain Points
  • "Overwhelmed by features I don't need"
  • "Previous apps stopped being free after I got hooked"
  • "Don't want my streaks to be public"
Goals
  • Track 3–5 daily habits without thinking
  • See streaks to stay motivated
  • Quick daily check-in under 30 seconds
"I just want to check boxes and see my streak. Why does every app need a social feed now?"

Based on 312 reviews across 5 apps · 1 of 4 personas generated

Simple, Founder-Friendly Pricing

Start free. Upgrade when you need more.

Free
$0/month
No credit card required
  • 3 research jobs/month
  • 3 persona cards per job
  • CSV export
  • 7-day result history
  • Community support
Sign Up Free
Pro
$19/month
Best for active product teams
  • 20 research jobs/month
  • 5 persona cards per job
  • CSV + JSON + Markdown export
  • Unlimited result history
  • Priority job queue
  • Email support
Start with Pro
Growth
$49/month
For teams that run research weekly
  • Unlimited research jobs
  • 5 persona cards per job
  • All Pro features
  • Priority processing
  • Slack export integration
  • Priority support
Start with Growth

How We Compare

Enterprise insights at indie prices.

PersonaResearch Dovetail UserTesting Maze
Price From $19/month $29–79+/month $15,000+/year $99+/month
Time to insight Minutes Days–weeks Days–weeks Hours
Participant recruiting None needed You recruit Platform recruits You recruit
Data source Public app reviews Your sessions Paid panel Your users
Serves indie devs Yes No No No

Questions? Answered.

"How is this different from asking ChatGPT?"

ChatGPT makes up personas. PersonaResearch grounds every insight in real quotes from real users — you see exactly which reviews generated each finding.

"What if my product is not on the App Store?"

You can provide specific App Store IDs, Google Play apps, G2 product slugs, or Trustpilot domains. We analyze reviews from wherever your users leave feedback.

"How accurate are the personas?"

Every persona card includes quoted evidence and an evidence strength rating. You see the source for every insight — no black box outputs.

"Why not just read reviews myself?"

We process 300–600 reviews per job. Reading and synthesizing that yourself takes 8–12 hours. We do it in minutes.

Ready to know your users?

Sign up now. Your first three research jobs are free.

Create Free Account →